AI accelerated CRM for Commercial Real Estate Capital Markets

Capital Markets Deal Intelligence.

Built on Salesforce.
Accelerated by AI.
Since 2009.

AI driven CRM platform used by the Capital Markets teams behind the largest transactions in the country. Built on Salesforce for Capital Markets Brokerage.

Salesforce Partner — Since 2009
Per-Broker Production
ON POWER BROKER
Office
One team · 25 brokers · $89.2B closed
$3.57B
per broker
Healthcare
One team · 6 brokers · $46.7B closed
$7.78B
per broker
Multifamily
One team · 25 brokers · $38.2B closed
$1.53B
per broker
Industrial
One team · 8 brokers · $6.1B closed
$758M
per broker
See the Capital Markets case studies
Built on Salesforce · Salesforce Partner Since 2009
What Power Broker Is

Power Broker is the Commercial Real Estate Capital Markets platform — built on Salesforce CRM since 2009 — used by brokerage teams closing the largest deals in the country. Now accelerated by AI.

What we want you to know
Trust first.

Power Broker's credibility is built on commercial real estate work on Salesforce since 2009, billion-dollar Capital Markets execution, and the deal intelligence accumulated across every transaction. AI accelerates that foundation — it does not substitute for it.

  1. 01Commercial Real Estate
  2. 02Salesforce — Since 2009
  3. 03Billion-dollar Capital Markets execution
  4. 04Capital Markets Deal Intelligence
  5. 05AI — the accelerator on solid data foundation
  6. 06Competitive Advantage
Trusted across every Capital Markets vertical
OfficeHealthcareMultifamilyIndustrialRetailLandSpecialty
The Specialization Ladder

There's CRM. There's commercial real estate CRM. Then there's Power Broker.

Tier 1
Generic CRM
What it is: Salesforce, HubSpot, and other general-purpose CRM platforms.
Built for: Any industry, any workflow, any deal type.
Tier 2
Commercial Real Estate CRM
What it is: General CRE CRM platforms.
Built for: Commercial real estate generally — leasing, sales, property management, transactional brokerage of every size.
Tier 3
Power Broker
What it is: The Capital Markets platform — built on Salesforce, accelerated by AI.
Built for: Commercial Real Estate Capital Markets specifically. Institutional investment sales. Debt and equity placement. Recapitalizations. Multi-asset portfolios. The work that requires depth, sophistication, and a data model built for it.

Power Broker is the natural next level of specialization. It does not compete with general-purpose CRMs or general CRE CRMs — they serve different work. Power Broker serves Capital Markets work specifically, at the depth that work requires.

Both Sides of the Deal

Investment sales. Debt and equity. Power Broker runs the integrated team.

Capital Markets deals are not solo motions. On every institutional transaction, two coordinated teams work the same deal at the same time — the investment sales brokers running the marketed sale, and the debt and equity / structured finance brokers arranging the financing. Both sides see the same buyers, the same lenders, the same timeline, the same closing. Power Broker is the platform where both sides coordinate inside a single deal record.

Lead motion
Investment Sales

BOVs, marketing materials, buyer outreach, CA registration, multi-round bid processes, IC approvals, retrade tracking, closing path. The front-door brokerage motion that opens every Capital Markets transaction.

Coordinated motion
Debt & Equity / Structured Finance

Term sheets, lender outreach, equity sourcing, capital stack construction, conventional and non-conventional financing, structured finance closing. Both conventional debt and structured finance work the same deal record as the investment sales workflow.

One deal. One record. Both teams. The accumulated intelligence compounds across both sides of every transaction.

Deal Intelligence

Eight pillars of Capital Markets intelligence — compounded inside Power Broker.

Buyer behavior
Who bids, who stretches, who retrades — captured deal by deal.
Relationship intelligence
Every contact, every engagement, every coverage moment in one workflow.
Bid history
Real offers, real CAs, real outcomes — not surveys or estimates.
Deal execution history
Tours, counters, hard-money milestones, closing path — Capital Markets depth.
Market intelligence
Pricing, comps, submarket memory built from your own closed work.
Workflow knowledge
The repeatable execution patterns your team already runs every day.
Deal lessons
Why deals died, who retraded, what broke — structured and searchable.
Transaction memory
Years of Capital Markets execution, now reasoning inside every AI prompt.
Power Broker AI · Acceleration

Win more deals. Faster.

AI acceleration isn't about writing an email faster. It's about winning the deal — sharper positioning, faster analysis, and the knowledge to win delivered at the speed Capital Markets brokerage actually moves.

Deal intelligence, faster
Reason over your team's own closed Capital Markets history — buyer behavior, bid memory, retrade patterns — in seconds, not weeks.
Sharper positioning
AI-drafted BOVs, narratives, and buyer pitches grounded in real comparable transactions your team actually closed.
Knowledge that wins
Who's most likely to bid. Who stretches. Who retrades. Surface the answers before the pitch, not after the loss.
Faster analysis
OMs, rent rolls, T-12s, and offering materials parsed into structured deal intelligence the moment they arrive.
Faster inputs
Notes, emails, and documents become CRM-ready deal records without manual data entry rebuilding the pipeline every Monday.
Faster outputs
Buyer lists, CA tracking, marketing process plans, and BOV drafts — generated, reviewed, and back in Salesforce same-day.
Execution velocity
From pitch to closing, the team moves faster because the platform already knows everything your team has done before.
Compounding advantage
Every deal sharpens the next one. Power Broker AI turns years of execution into real-time strategic intelligence.
Workflow

Inputs in. CRM-ready Capital Markets intelligence out.

Drop in notes, emails, an OM, or documents. Power Broker AI returns CRM-ready deal intelligence — back inside the Salesforce objects brokers already know and trust.

Inputs
Drop in what a broker already has on a new opportunity.
📝
Notes
✉️
Emails
📄
Offering Memorandum
📎
Documents
Outputs
CRM-ready deal intelligence — back inside the Salesforce objects brokers already use.
1
Deal profile
2
Buyer list
3
Marketing process plan
4
CA tracking
5
BOV draft
6
CRM-ready deal intelligence
Power Broker AI

Conversational AI, deal strategy, and Capital Markets memory — directly inside Salesforce.

Conversational AI inside Salesforce
AI-generated deal strategy
AI-generated BOVs and proposals
AI-powered workflows
Buyer targeting intelligence
Relationship intelligence
Capital Markets deal memory
AI-powered reporting and execution
The compounding advantage

Every deal makes your team smarter.

The Capital Markets advantage compounds with every transaction. Buyer behavior captured on one deal informs the targeting on the next. Bid history from this quarter sharpens pricing strategy next quarter. Power Broker AI accelerates this compounding — your team's deal history becomes the reasoning corpus underneath every prompt.

Deals
Relationships
Activity
Deal Intelligence
AI
Better Decisions
Better Outcomes

Build Capital Markets Deal Intelligence. Accelerate it with AI.